New method of planning and booking DOOH campaigns – flexible and dynamic.
Programmatic DOOH allows targeted broadcasting and flexible planning of digital advertising campaigns, growing reach and strengthening your marketing message. Our inventory can now also be booked over SSP1 (Supply Side Platform of the One Tech Group), which allows access to other DSP (Demand Side Platforms) and enables further purchasing options.
Via LaunchPAD, Clear Channel International’s programmatic Buying platform, DOOH inventory is made available for programmatic booking on various individual platforms and on all distribution channels. Through the extension of our offer onto these various platforms, we are able to professionally keep up with the ever-increasing transnational requests.
Our inventory can be booked programmatically through Broadsign Reach and SSP1 and is offered via Guaranteed or Preferred Deal, Private Auction as well as in the Open Market sector. Through the various purchasing options and additional distribution channels, advertising goals can be reached efficiently.
Find inspiration for programmatic advertising here!